Sunday, 6 March 2011

Media Vocabulary

The following shall be a list of media terms i shall use in my blog analysis in particular-

Puff:- promotional techniques used to draw readers into other aspects of what is inside the magazine

Pug:- normally at the top of the magazine containing the price often refereed to as the ears of the magazine

Buzz Words:- attracting words that draw the readers attention in order to see the magazine for example 'exclusive'

Anchorage Text:- the positioning of the text often anchoring around the all important picture

Banner:- text standing out against the background

Masthead:- title of the magazine

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